HITMAN | CAMPAIGN ASSETS, IN-GAME VIDEO ASSETS

CREATIVE DIRECTOR

FWS collaborated with Square Enix and Io Interactive across a range of video assets for in-game and marketing use.

The first project was a series of trailers for use in the games exclusive PS4 content.

Our concept was to create an authentic Mission Impossible style briefing that Agent 47 might actually be given (before it self destructs…). This draws the prospective player into the fantasy world as well as explain the possibilities in the new mission .

FWS developed a motion design style guide that expanded the secret agency look from still into motion, as well as creating the usual in-engine footage to create something that felt authentic.

Io Interactive liked these assets so much they used them as the mission briefings in the game.

We subsequently worked on other trailers and assets for the game (some shown below), including one of my own favourite trailers to have worked on - the season finale trailer.

Working with the Hitman teams was always a huge pleasure - and the game itself is - in my opinion - one of the best games available on PS4.